Eric Rose, Brewer, Owner

Marshall Rose, Owner


Co-owner and brewer Eric Rose was born and raised in Santa Barbara and fell in love with craft brewed beer while attending the University of Oregon. He quickly got the itch to begin home brewing and soon had his first home brew kit. After returning to Santa Barbara to attend the University of California Santa Barbara (where he received a BA in history), he continued to be an avid home brewer.


Following his studies at UCSB, Eric’s love of cooking and experimenting in the kitchen led him towards a career in the culinary arts. Together with his interest in home brewing he realized he could combine his passion for both food and beer into a career in brewing. In July of 2000, Eric got his first taste of professional brewing when he accepted a position as a Brewer’s Assistant at the Santa Barbara Brewing Company. By the end of his first year he had ascended to the position of Head Brewer, a position he maintained for over six years. During that time, Eric garnered two gold and one silver medal at the Great American Beer Festival (GABF), America’s largest and most prestigious beer competition, including a gold medal in GABF’s most competitive category, American Style India Pale Ale, and in 2009 he repeated the honor with a bronze in the same category.


Marshall Rose, HBC’s other co-owner and Eric’s father, is also a native of Santa Barbara and has had the good fortune to enjoy two successful careers in the community where he grew up. After earning a degree in business administration from the University of California at Berkeley in 1966, Marshall joined his father (Lou Rose) in the management of the family owned four-unit specialty store women’s apparel business. Following the sale of the Lou Rose stores in 1993, Marshall maintained an active volunteer role in the not-for-profit community until January 1997 when he accepted the Executive Director position with the Santa Barbara Downtown Organization, a 1,400 member business association representing retail establishments, restaurants, cultural venues, professionals and property owners, where he served for 10 years.